Audit
I start by recording what the engines currently say about you and your competitors. That’s the baseline.
AI SEARCH & GEO
AI search & GEO in Colorado
Generative Engine Optimization: getting your business into the answers ChatGPT, Google AI Overviews, Perplexity, and Gemini give when a customer asks who to hire. I build the content and signals those engines look for.
Your customers are already asking AI
A growing share of buyers skip the search results and just ask: “who’s a good groomer near me,” “find me a reliable roofer in Fort Collins.” The AI answers with three or four names. There’s no page two and no scrolling. Either you’re in that short list or you don’t exist for the person who asked.
Getting mentioned isn’t magic. The engines pull from content they can parse, entity data that’s consistent everywhere, and sources they’ve learned to trust. All of that can be built. I do the audit, the content, the schema, and the cleanup, and over time your name starts showing up where the question gets asked.
WHAT'S INCLUDED
What you get
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AI answer audit
I ask ChatGPT, AI Overviews, Perplexity, and Gemini about your business and your category, log what they say, and find the gaps.
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Citable, structured content
Pages written the way engines extract answers: direct claims, real specifics, and questions answered head-on.
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Entity & authority signals
Consistent name, category, and location data across the web, plus the outside mentions that teach the engines who you are.
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Technical GEO foundations
Schema.org structured data, an llms.txt file, and markup clean enough for AI crawlers to parse and cite.
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Knowledge-graph alignment
Your website, your Google Business Profile, and your mentions elsewhere should all describe the same business. I make sure they do.
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AI visibility tracking
I check whether you appear in AI answers over time and report what I find, including when the honest answer is “not yet.”
HOW IT WORKS
How a project runs
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Strategy
Then I list the questions your customers ask AI and work out what content and signals it takes to be in the answer.
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Optimize
The build: citable content, structured data, entity cleanup, and fixing whatever keeps the crawlers out.
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Monitor & grow
AI answers shift constantly, so I keep checking where you show up and widen the set of questions you win.
PROOF
GEO is new. The fundamentals are not
- Engines covered
- ChatGPT · AIO · Perplexity
- Approach
- No tricks
- Reporting
- AI visibility
Nobody can promise a spot in an AI answer. The models change too often, and anyone offering a guarantee is bluffing. What I can build is the content, entity data, and technical base the engines reward, then show you where your name is turning up.
I have been working with Gabe for the last 8 months through 5 web development projects. He is extremely knowledgeable on building websites, using AI, SEO, building apps, and integrations — and is very fast, responsive, and so pleasant. Will continue working with him into the future!
FAQ
Questions about this service
How much does GEO / AI search optimization cost?
It runs month-to-month, priced after a call about your category and goals. The program covers the AI answer audit, citable content, schema and entity work, and monthly visibility tracking. Most clients run it alongside SEO at a combined rate.
What is GEO (Generative Engine Optimization)?
GEO is the work of getting your business named inside AI answers, the way SEO gets you ranked in Google. Instead of chasing a list position, you’re trying to be one of the few businesses an engine recommends when someone asks. The raw materials are citable content and entity data the engines can verify.
How is GEO different from SEO?
SEO gets you ranked in a list of links. GEO gets you quoted inside the single answer an AI gives. They share a lot underneath, which is why I usually run them together.
Can you guarantee I show up in ChatGPT or AI Overviews?
No, and be wary of anyone who says yes. The models change constantly and nobody controls them. I build what makes a citation likely and report plainly on where you appear.
Which AI engines do you optimize for?
ChatGPT, Google AI Overviews, Perplexity, and Gemini, mainly. Microsoft Copilot tends to come along for free. The same foundation helps across all of them; the tuning is per-question.
Want a site that pulls its weight?
Book a free consult call. I’ll tell you what’s holding your site back and what I’d do about it. No pressure, no sales script.
- One flat price, in writing before we start
- You work directly with the builder
- Free consult, no sales script
You'll talk directly with Gabriel, the person who builds your site.