Discover
Your business, your market, and who you’re actually competing against.
Business identity & strategy in Colorado
I build the brand and the plan underneath it: a logo, a look, a voice, and a position in your market that everything else you do points back to.
A logo isn’t a brand, and a brand isn’t a strategy
Plenty of businesses have a logo and no plan for what it’s supposed to say, or a plan and nothing built to carry it. Without a clear identity and a real position in your market, every website, post, and ad is guessing at what to say and who it’s for.
What you get
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Brand strategy & positioning
What you do, who it’s for, and why they should pick you over the next name on the list.
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Logo & visual identity
A real mark, color palette, and type system built for your business specifically.
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Brand guidelines
A reference doc so every future piece of marketing stays consistent.
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Voice & messaging
How your business sounds in writing, consistent across the site, social, and email.
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Competitive positioning
A clear look at who else is in your market and where you actually stand out.
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Rollout across your marketing
The new identity carried into your site, social, and print, not left in a folder.
How a project runs
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Strategy
Positioning and messaging: what you say, and who you’re saying it to.
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Design
The logo, visual identity, and brand guidelines, built to hold up everywhere.
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Roll out
The new identity carried into your site and marketing, so it actually gets used.
A brand that holds up under its own weight
- Built for
- One business
- Delivered
- Logo + guidelines
- Carried into
- Site, social, print
A brand strategy is only worth what it changes. I build the identity, then carry it into the marketing that actually reaches your customers.
Questions about this service
How much does branding cost?
It’s priced after a call, based on how much you need: a logo alone, or the full identity and strategy. One flat number before we start.
I already have a logo, do I need this?
A logo alone isn’t a strategy. If you don’t have a clear positioning or a consistent look across your marketing, this fills that gap.
Do you design the logo yourself?
Yes. I design every mark by hand for the business it’s for. Nothing off a template or a logo generator.
How long does a brand project take?
Usually 3 to 5 weeks for strategy and identity, depending on how many rounds of revisions it takes to get right.
Can this feed into a new website?
That’s the ideal order. Get the brand right first, then the website and every other channel are built on solid ground.
Want a site that pulls its weight?
Book a free consult. I’ll tell you what’s holding your site back.
- One flat price, in writing before we start
- You work directly with the builder
- Free consult, no sales script